Playbooks, not prompts.

Step-by-step media-buying skills your agent follows — audits, launches, optimizations, reports. Collected from the best, verified by Adcore.

Works wherever your agent lives.Claude, ChatGPT, Cursor, VS Code and Windsurf

Featured Skills

Launch

Campaign Plan

Turns a marketing goal into a full campaign brief: objectives, audience, messaging, channel strategy, a week-by-week content calendar and success metrics. Official skill from Anthropic's Marketing plugin for Claude.

Copy skill
Report

Performance Report

Builds a marketing performance report with key metrics, trend analysis, wins and misses, and prioritized next steps. Works for campaign wrap-ups and weekly, monthly or quarterly summaries. Official skill from Anthropic's Marketing plugin for Claude.

Copy skill
Audit

Google Ads Account Diagnostics

Diagnoses Google Ads performance problems through the Google Ads API: lost conversions, weak lead flow, and impression share lost to ad rank, bids or budget. Built for sudden performance drops. Official skill from Google's Agent Skills repository.

Copy skill

All skills · 17

LaunchClaude

Campaign Plan

Turns a marketing goal into a full campaign brief: objectives, audience, messaging, channel strategy, a week-by-week content calendar and success metrics. Official skill from Anthropic's Marketing plugin for Claude.

Copy
ReportClaude

Performance Report

Builds a marketing performance report with key metrics, trend analysis, wins and misses, and prioritized next steps. Works for campaign wrap-ups and weekly, monthly or quarterly summaries. Official skill from Anthropic's Marketing plugin for Claude.

Copy
AuditGemini

Google Ads Account Diagnostics

Diagnoses Google Ads performance problems through the Google Ads API: lost conversions, weak lead flow, and impression share lost to ad rank, bids or budget. Built for sudden performance drops. Official skill from Google's Agent Skills repository.

Copy
CreativeClaude

Brand Review

Reviews a draft against your brand voice, style guide and messaging pillars. Flags issues by severity with before/after fixes, and catches unsupported claims and missing disclaimers. Official skill from Anthropic's Marketing plugin for Claude.

Copy
ResearchClaude

Competitive Brief

Researches competitors and compares positioning and messaging, with content gaps, opportunities and threats. Useful for sales battlecards and for reacting to a competitor's move. Official skill from Anthropic's Marketing plugin for Claude.

Copy
AuditClaude

SEO Audit

Runs a full SEO audit: keyword research, on-page analysis, content gaps, technical checks and competitor comparison, ending in a plan split into quick wins and longer-term work. Official skill from Anthropic's Marketing plugin for Claude.

Copy
CreativeClaude

Draft Content

Drafts blog posts, social posts, newsletters, landing pages, press releases and case studies, formatted for each channel, with headline options and SEO tips. Official skill from Anthropic's Marketing plugin for Claude.

Copy
CreativeClaude

Content Creation

Background writing guide Claude uses for marketing content across channels: structure, channel formats, SEO copy, headlines and calls to action. Official skill from Anthropic's Marketing plugin for Claude.

Copy
CreativeClaude

Email Sequence

Designs multi-email sequences with full copy, timing, branching, exit conditions and benchmarks. Covers onboarding, nurture, re-engagement, win-back and launch flows. Official skill from Anthropic's Marketing plugin for Claude.

Copy
LaunchGemini

Google Ads API Quickstart

Walks you through Google Ads API setup: credentials, developer token, picking a client library and running a first campaign report. Also fixes common errors like USER_PERMISSION_DENIED. Official skill from Google's Agent Skills repository.

Copy
LaunchGemini

Google Ads MCP Server Setup

Installs and configures Google's open-source Google Ads MCP server so your AI assistant can query campaigns and reporting in plain language. Official skill from Google's Agent Skills repository.

Copy
LaunchGemini

Google Data Manager API Setup

Sets up your environment for Google's Data Manager API: client library install and authentication. The first step before uploading audiences or conversions. Official skill from Google's Agent Skills repository.

Copy
OptimizeGemini

Google Audience Upload (Customer Match)

Adds, removes or replaces audience members for Customer Match and other Google audiences through the Data Manager API. Official skill from Google's Agent Skills repository.

Copy
OptimizeGemini

Google Conversion Upload

Uploads offline conversions, enhanced conversions for leads, click conversions and GA4 events to Google through the Data Manager API. Official skill from Google's Agent Skills repository.

Copy
LaunchGPT

Campaign Brief Builder

Turns a rough marketing idea into a complete campaign brief with goal, target audience, key message, channels and timeline. Example skill from OpenAI Academy, built inside ChatGPT with its skill creator.

ReportGPT

Multi-Channel Performance Digest

Pulls key metrics from connected analytics sources and drafts a weekly multi-channel performance summary with insights and recommended actions. Example skill from OpenAI Academy, built inside ChatGPT with its skill creator.

CreativeGPT

Brand Voice Content Polish

Rewrites marketing drafts to match your brand voice and standard content structure. Example skill from OpenAI Academy, built inside ChatGPT with its skill creator.

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Install a skill

Copy the skill, drop it into your assistant, and it runs on the MCPs you have already connected.

Claude

  1. Copy the skillHit Copy skill on any card. You get the SKILL.md contents on your clipboard.
  2. Open Settings → CapabilitiesIn Claude Desktop, go to Settings, then Capabilities, then Skills.
  3. Create a skill and pasteName it, paste the contents, save. It appears in every new conversation.
THEN ASK"Run the wasted spend audit on Acme UK."

ChatGPT

  1. Copy the skillSame Copy skill button. The playbook travels as plain text.
  2. Create a ProjectProjects keep the playbook and your linked MCPs together across chats.
  3. Paste into instructionsDrop it into the project instructions, or attach the file. Then just ask.
THEN ASK"Run the wasted spend audit on Acme UK."

What is a skill? A set of instructions your AI follows to do a job the way a senior buyer would. Install it once; it runs on the channels you've connected.

A skill needs the matching MCP connected to do anything. Add your MCPs first →

Install the playbooks. Level up your campaigns.

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